Allison Shashok joined IDA in March 2017. Prior to joining the team, Allison worked for a hospitality company in Los Angeles overseeing media and community relations, and design. She was a member of the board of directors and the marketing committee for the Old Pasadena Management District. After working as IDA’s Marketing & Communications Manager for over two years, Allison became the Director of Membership & Marketing in October 2019. She continues her role with marketing and communications for the association, and also works to develop strategic membership growth and retention programs, and oversee member services. Allison holds Communications and English Literature degrees from Boston University. In her spare time, she enjoys exploring cities around the world and volunteering at the local animal shelter.